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Fastmail also uses global blocklists and reputation scores that can override your training. Could also be the sending IP is shared with bulk senders.

Marking as "not spam" should help over time. If it does not, create a rule to always deliver from that domain. That is the only way to guarantee it never happens again.


Visa, Mastercard, and PayPal stopped processing payments for adult sites that used deceptive marketing. Hosting providers terminated accounts that sent image-based spam because the legal risk was too high. The same approach would work for other spam types. Target the payment processors, the hosting providers and make spam financially unsustainable.


Yea, honest admins block entire regions because spam and bot traffic make it impossible to stay open


Spammers ignore both opt-in and opt-out, they do not care about UK or US law. That is where hosting provider enforcement matters.


Agreed but I don’t find the framing of labelling marketers as spammers particularly accurate or useful.


NL has cheap hosting, strong privacy laws, and providers that are slow to respond to abuse reports. Perfect storm for spammers.


Google stopped fighting spam when they realized paid ads made more money than organic relevance


Yeah that's also my analysis, they got paid regardless of the results so why would they care? If anything, better results would cost more and eat the bottom line.

Now we're 15 years later and suddenly quality matters again as the competition is fierce in the LLM world. However they have been out for so long that they lost their edge.


Click rate is higher because AI removes the broken English and generic scams. But detection is not the only answer.

Most phishing comes from a small set of hosting providers that ignore reports. The real fix is making abuse reports actionable. Fix that, and you cripple the economics of phishing. AI detection is reactive; killing the source is proactive.


Education helps, but it puts the burden on the user. The real fix is shutting down the phishing source, not just filtering the symptom.


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